Unless checks are put in place, citizens and voters may soon face AI-generated content that bears no relation to reality
André Spicer is professor of organisational behaviour at the Bayes Business School at City, University of London
During 2023, the shape of politics to come appeared in a video. In it, Hillary Clinton – the former Democratic party presidential candidate and secretary of state – says: “You know, people might be surprised to hear me saying this, but I actually like Ron DeSantis a lot. Yeah, I know. I’d say he’s just the kind of guy this country needs.”
It seems odd that Clinton would warmly endorse a Republican presidential hopeful. And it is. Further investigations found the video was produced using generative artificial intelligence (AI).
André Spicer is professor of organisational behaviour at the Bayes Business School at City, University of London. He is the author of the book Business Bullshit
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