Meta wants its new rival to be a friendly, news-free space. But with missing features, it might not leave Elon Musk’s platform in the dust quite yet
• Don’t get TechScape delivered to your inbox? Sign up for the full article here
It feels as if the death of Twitter has been greatly exaggerated since Elon Musk took ownership of the company. Indeed, it’s not Musk, but Meta’s launch of Threads – which has 100 million-plus users in a matter of days – that could be the biggest threat to Twitter at present. Threads, though, appears to be a very different social media beast. For starters, Meta’s response to Twitter is accessed through your Instagram account, meaning you can automatically follow the accounts you already follow on Instagram. And though it looks quite similar to Twitter, with short text-based posts, it differs in key ways.
Friendly and news-free
About Author
More Stories
Shrinking waistlines and growing profits: the weight-loss drug boom
‘Wild west’: experts concerned by illegal promotion of weight-loss jabs in UK
Esports are booming in Africa – but can its infrastructure keep pace?