‘Vertical dramas’ consisting of minute-long episodes boom, with market predicted to be worth $14bn by 2027
Found a Homeless Billionaire Husband for Christmas. The Quarterback Next Door. Revenge of the XXL Wife. My Secret Agent Husband.
These may sound like cringey fantasies, but they’re actually titles of “vertical dramas”, a new form of episodic television that is gripping millions around the world.
More Stories
Revealed: Chinese researchers can access half a million UK GP records
Is ‘de-extinction’ really possible? – podcast
Australia’s gen Z men aren’t monsters in the making – they just feel short-changed | Intifar Chowdhury