Videos tagged #ElectronicMusic attracted more than 13bn views worldwide last year, an increase of 45% on 2023
It is another example of the parallel worlds in the music industry. The the Gallagher brothers may be taking over the world’s stadiums this summer, but over on TikTok users are moving to a different beat.
Views of posts using electronic music as a soundtrack, including techno and house, outgrew those tagged for indie and alternative for the first time in 2024, according to the social media app.
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