Sound & Vision was so revered that Apple brought its first iPod to its offices by hand. It’s now a victim of the industry it covered
Sound & Vision once commanded respect. Sony, Netflix, even 60 Minutes all visited the magazine’s 45th floor offices north of Times Square. Apple hand-delivered its first iPod to the magazine to get the opinion of technical editors before the company had even announced the game-changing product. I had the good fortune to jog around the Central Park Reservoir with a thousand tunes in my pocket when people were still carrying cassette players and radios.
Today’s version of the magazine is a far cry from those days. There is just one issue left. AVTech Media Ltd, a British publisher, confirmed to the Guardian on 20 August that it would shutter Sound & Vision’s print edition after the forthcoming October/November issue. The magazine’s website, which has a miniscule editorial budget compared to the print edition, will continue. The hard truth is that digital advertising has failed to live up to the revenue heights of print advertising.
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