Nielsen study commissioned by Acma says most gambling ads shown on free-to-air were from online bookmakers
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More than a million gambling ads aired on free-to-air television and radio in just 12 months, with the media watchdog estimating $238m was splashed on campaigns to lure people into betting.
The findings came as the federal government considered whether to accept a bipartisan parliamentary committee’s recommendation to ban all gambling advertising from online bookmakers within three years, based on “powerful evidence” community of harm.
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