Exclusive: The Advance lobby group runs multiple Facebook pages that target different demographics, including one that purports to be a neutral news source
Get our morning and afternoon news emails, free app or daily news podcast
The no campaign in the Indigenous voice referendum is running three different social media strategies, each targeting different groups of Australians with apparently contradictory messages, a Guardian Australia investigation can reveal.
The lobby group Advance, one of the lead organisations in the no camp, runs one Facebook page highlighting conservative criticism, another highlighting progressive complaints, and a third portraying itself as a neutral news source.
About Author
More Stories
Meta faces £1.8bn lawsuit over claims it inflamed violence in Ethiopia
Trump announces sweeping new tariffs, upending decades of US trade policy
‘I seen him hit him’: man accused of Cassius Turvey murder blames friend