It was the season of Barbenheimer but also one that saw some of the costliest flops that the industry has ever seen
While Hollywood suffered its fair share of furrowed brows this season, the end result is looking like a win. If all goes to plan by the end of the week, then this summer will see the box office reach the magic $4bn mark, making it the biggest summer since the pre-pandemic era.
It’s all going to be perilously down to the wire though and with a number of major films losing a major amount of money, there are still some vital cautionary lessons to be learned.
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