Yes and no camps have both honed in on two states considered to be critical to outcome, Facebook advertising data shows
Voice referendum explainer; latest voice poll results; help us monitor ads and misinformationGet our morning and afternoon news emails, free app or daily news podcast
Spending on digital advertising for the Indigenous voice to parliament referendum has surged in the key battleground states of Tasmania and South Australia, a Guardian Australia investigation shows.
An analysis of Facebook ad spending by prominent pages supporting the yes and no campaigns show that, adjusted for population, both groups are heavily focused on Tasmania and South Australia.
More Stories
Aukus will cost Australia $368bn. What if there was a better, cheaper defence strategy?
Deadly algal bloom in South Australia’s Coorong an environmental ‘eye opener’, ecologist says
Leaders at G7 summit need to challenge Trump without ganging up on him